Image: An Unforgettable Man
I have to say, I absolutely love the raw, dirty, sexual bad boy image – I think it can be very impressive, easily set the right tone for sexual encounters and is stupendously effective when it comes to one night stands and similar casual dating scenarios.
And yet in this case it is NOT the image we want to go for.
If we want to attract the elegant, feminine, ambitious women and be more than her once-a-week dirty, little secret, we need to present ourselves accordingly. We need to tailor our image to be not just sexually attractive, but also show that we understand the social game and how to play it. Show that that being seen with us is not a social risk to her.
In terms of qualities that we want to sub-communicate, E. actually summed them up very well: “I want to portray excellence, and uniqueness. I try to look intelligent, ambitious, interesting, but I also want to look manly, strong, reliable at the same time.”
This brings us to our next goal with our outfits – excellence and uniqueness.
“Excellence” is relatively easy as it simply means spot on execution in terms of fit, colors and patterns, but “uniqueness” can be a bit trickier.
There are two ways we can achieve it:
- First, by introducing stylish, epic pieces. Items that you won’t see 5 other guys wearing the moment you enter a venue. It doesn’t mean you need to wear tiger print leather pants or anything similarly ridiculous, but we should look into more uncommon pieces of clothing.
- Second, by mixing different image archetypes in an outfit to create interesting, uncommon combinations. Give unique twists to otherwise “normal” outfits.
The problem with the first strategy is that there’s luck involved. You can’t just go to H&M one day and decide that you’ll buy a unique piece – you might find one, you might not.
The tricky part with the second strategy is that it requires some know-how on how to mix different styles in an outfit, without looking like a clown. To do it in a way so that when people spot you, the first idea is “Wow!..”, not “Huh?..”
As we have three outfits to build for this how to dress case study, I’ll look to show you examples of both of these strategies in action.
Choosing The Right Colors
Given E.’s complexion – light skin and black hair – we’re looking to add notable color contrast into our outfits to make sure that the outfit doesn’t look washed out compared to his natural features. Light skin also means that we should use the light, pastel colors sparingly and whenever possible include darker colors too (also helps with the desired contrast).
We should also avoid very bold colors as those would overwhelm the natural features.
It also makes sense to limit the color contrast between upper and lower body to help E. look visually taller.